Brice Elvington is the owner of Toy Shop Florence located in Florence, South Carolina. Coming from a background in chemical engineering and business, he brings more than a decade of experience in the toy industry.
As an active ASTRA member, Brice has volunteered on the ASTRA Innovation Council, contributed regularly to ASTRA Connnect discussion topics, and earned his Certified Master Retailer designation. He is committed to bringing manufacturers, reps, and retailers together and helping fellow retailers learn what works and what doesn't work. He currently serves on the board for the Montessori School and Children's Museum and uses his toy store to serve his community through partnerships to serve children and small businesses any way he can.