ASTRA retailers kicked off the holiday season last year with the support of a new direct to consumer marketing program: Neighborhood Toy Store Day. The event delivered focused messaging to consumers on the value local businesses have in keeping communities unique and vital. As a result, ASTRA Retailers who participated in the event reported that last November was one of their best months in years.
This is an opportunity for ASTRA retail members to come together to showcase their expertise and the important role they play in the community. Celebrate Neighborhood Toy Store Day to bring customers into your store.
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